The Power of the Purchase: What business travel can learn from Amazon and Expedia

You might think that the picture below is a new razor or a gift set of shaving foam. In fact, it is at the cutting edge of a wave of innovation that is sweeping over distribution. This is a Dash button, one of several innovations that online retail giant Amazon has unveiled in recent times and which could change the way we do things. You place the Dash in your bathroom and when you run out of razor blades or shaving foam, you press the white button. A short time later, a package arrives from Amazon containing the items you require.

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