Posted: 10 March 2015
Consumerization is here to stay
So what exactly do today’s business traveler say they want from their business travel technology and applications? Business travelers that book leisure travel on the weekends via friendly and easy-to-use consumer travel websites and mobile apps now demand the same experience to translate into the corporate travel world. Increasingly it’s focused on these three requirements:
- Give me access to the very best technology, rich travel content and service.
- Let me plan, book and serve myself and get travel assistance when I need it.
- Reward and recognize me for using corporate tools and obeying the rules.